MOST LOVED BRANDS AMONG ROMANIANS IN 2016

22 Mar 2017

This year`s Emotional Branding Top includes 361 brands from 12 categories, covering a wide range of areas, from FMCG and financial services to telecommunications, auto and IT.

The 5th edition of Emotional Branding Top is freshly launched, placing on rankings 361 brands from 12 different categories, based on the emotional connections they can with their consumers. Being already a tradition for this study, the theoretical framework behind the index calculation is based on branding theories of visionary Marc Gobe.



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